Project
Eat & Think Pink China (ETPC)
Client: OPAS ITALIA
Contract Value (aprox): €3.600.000
Program type: Simple (Call 2020)
Period: 01-04-2021 / 31 – 03- 2024
Producs: Meat industry (pork)
Target country: China and Hong Kong
Supported by:
The consortium has been selected as implementing body. The tasks and deliverables implemented by the consultants are:
- Press office: publication of press releases, press events organization
- On-line promotion campaign: social media and website management
- Advertising campaign on and offline
- Development of promotional material for the campaign
- Participation in international fairs
- Seminars, workshops, B2B meetings, training for the trade/chefs
- Incoming and outgoing trade missions
- Instore promotions
- Market studies
- Project Management and Audit
